Usage of social media has become very significant in building up a strong fanbase for your work as they are able to feel more connected to the artist, a factor that plays an important role in gaining popularity and becoming successful.
Christina Grimmie connects with her fanbase through a variety of social networking sites such as YouTube (being the most obvious), Facebook, Twitter, Instagram and her website. By having a presence on sites other than her YouTube channel, she has the ability to reach out to her audience and connect with them on a personal level; something that has become extremely important in terms of an emotional connection between the two sides. Additionally, this encourages the music industry to reveal exclusives to those people as they a two-way guidance for them: they release teasers for upcoming work and the audience reciprocate by making it successful.
I want to be able to really represent this connection between the artist and her audience because she is constantly keeping this connection between them strong so I am considering making a temporary YouTube/Facebook page that has updates for her audience and keeps in mind the importance of having a relationship with them.
No comments:
Post a Comment